Welcome to F.E.R

Floristry by Emily Rose

Emily oversees all design elements, from curation to installation.

With roots in Dublin, F.E.R was founded in 2024 by Emily Rose.

The path to floristry came after an unexpected change in direction. With more than ten years in Early Years Education, Emily made the intentional choice to follow a calling toward the natural world.

F.E.R was born out of a desire to reconnect.

A young woman with blonde hair wearing a blue denim jacket and striped pants standing next to a tall plant with turnip-like roots and seed heads in a garden on a sunny day.

Emily has worked in the floral industry for five years, alongside some of Ireland’s most esteemed floral professionals. Drawing from her years in Early education and her experience in this industry so far, she has honed her distinct eye for detail.

It was also during that time that Emily recognized a significant disconnect between the industrial side of floristry and the actual nature of the materials being used.

F.E.R offers atmospheric transformation. By honouring the honesty of the season and providing sophisticated floral experiences that anchors your event in the integrity of the present moment.

At the heart of my practice is an unwavering commitment to the season. Aligning with the natural world doesn't just enhance a design - it anchors your story in the integrity of the present moment

Emily Rose, Founder